W² Consulting Services, LLC

The average person spends 3 hours per day on the Internet, which means developing a marketing plan that incorporates advertising on the Internet can be an effective and affordable way to boost your company's exposure to new consumers.

W² Consulting Services, LLC has experience with a variety of Internet marketing tactics, and we are prepared to work with you to design a comprehensive strategy that meets your business's needs and budget.

Search Engine Optimization

What's the use of having a great website or e-commerce store if no one is able to find it?  This is where Search Engine Optimization (SEO) is helpful.  Essentially, SEO helps people find your website.  It ensures that search engines return your website in response to certain search strings, but it also can impact how high up or down your website is on the list of results.  The sooner the search engine pulls up your website, the more likely people are to view it.

Pay-Per-Click

Even with Search Engine Optimization (SEO), your website still many not appear as the top choice for certain search strings.  Pay-Per-Click (PPC) can help!  PPC lets you place your site at the top of the search engine's results by using keywords that best describe your products or services.  The higher you bid, the higher the advertisement for your website will be displayed on the list of search results.

You only pay for this service when the person using the search engine clicks on your listing and heads to your website.  You do not pay for the actual listing, only the clicks. 

Using PPC opens your website up to a new level of traffic, and as an added bonus, there are no hidden costs.  You can control how much you spend, and you can clearly track the efficacy of your advertising strategy.

Here at W² Consulting Services, LLC, we understand how important it is not only create visibility for your website but also make the most out of your advertising dollar, and we are committed to help you achieve both!

Social Media

Facebook, Twitter, Google+, and Manta are only a few examples of the variety of social networks availalbe to your business. Integrating your company into these social media tools can increase your presence on the web, boost your Alexa rank, and garner you new customers. More and more people turn to the Internet for reviews and recommendations on what businesses to try, which means your company needs to fully exploit social networking to gain a foothold in the marketplace. At W² Consulting Services, we will set up accounts and pages for you and then either teach you how to grow your company's network of clients and contacts, or we can actively spearhead your social network campaign ourselves.